Learn about / Be.Okinawa
Okinawa is a place of beautiful nature and warm-hearted people,
where You can be your true self.
The Be. Okinawa symbol embodies these facets of Okinawa.
“Be.” is a warm expression of welcome, and an invitation from
Okinawans for guests to partake in an experience.
Get started on planning your trip to Okinawa.
Nuchigusui is life medicine - a wisdom, a philosophy, and a way of life in Okinawa,
centered around mindfulness, spiritual fulfillment, and physical well-being.
Experience Okinawa and live Nuchigusui.